FRANCESCA MURRAY
this image was used to represent self expression through body art.
this image was used to represent self expression through clothes.
this image was used to represent self expression through makeup
this image was used to represent self expression through body art.
OUR BRIEF WAS TO CREATE A PHOTO STORY TO SHOW DIVERSITY WITHIN ASOS
We created a photo-story about self expression and to represent different ways to express yourself through clothes,makeup,body art or hair. This is used to show the diverse ways people can express themselves and the diverse way people can be perceived based on how they present themselves.
This embodies the ASOS brand values and targets their consumer as it is relatable to them.
MY ROLES: concept creation, styling, assistant director and editor.